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Top 5 SEO Mistakes – That Made Me Go Bald!

Top SEO Mistakes

How these five SEO mistakes can drastically reduce your page rankings and cause your hair to fall out.

I’ve been reading plenty of articles lately that express even seasoned professionals have been known to make some of these same SEO mistakes, so don’t overlook these 5 basic principles.

Okay so…  Maybe your hair won’t fall out but, SEO doesn’t have to be stressful.

1. Keyword Stuffing

Filling your article with too many keywords will actually do you more harm than good.

Search engine robots go out of their way to look for keyword stuffing, and will actually penalize your page ranking if your article is full of senseless keywords that are not revenant to your topic.

Besides, you’re not doing yourself or your readers any favors by filling your article with keywords in hopes to rank on Google’s first page. As a matter of fact, your readers will pick up on the tactic and leave your sight and probably never return.

2. Title Tags (or lack thereof )

This is probably the single most important factor in SEO optimization and a common SEO mistake.

Title Tags should contain specific keyword phrases and need to be in your title or headline. Google reads from left to right so make sure your keyword is one of the first 3 or 4 words if possible.  Leaving out a title tag will just confuse the search engines, forcing them to choose what they think your keyword should be. You should strive to keep your title tag to a maximum of 200 characters. This is a biggie when it comes to SEO mistakes.

3. Missing Description

A precise description which includes your keyword phrase in a few places is imperative and another common SEO mistake.  No description for your blog post can cause the search engines to pick anything off your page, OR, they won’t know what to use and not rank our site at all.

4. Simple Anchor Text

Prime example of other SEO mistakes are the lack of anchor text. Anchor text is the hyperlinked words on a web page, you know, the words that are usually in blue and underlined.

You can use anchor text in:

Internal links– links to other pages on your site

External links– links to and from other sites

Deep links – These links shouldn’t be to your homepage, but to the permalink of your individual blog post. Deep links are also best used when linked to static pages on your site such as the “About” page or a Resources page.  Any Page that is permeant and normally found near your home page link. Click the links to see what I mean.

5. Alt Tags On Images

To further increase your SEO, be sure and re-title all of your images prior to uploading them to your blog. Be sure to use your keyword in the title of the image, the same keyword which is part of your title tag. Let’s say Italy is your main keyword, then img_0073.jpg is not a proper title for your image. Instead, if your article is about your trip to Italy, then the title of your image could be: “Coliseum in Italy.jpg”

SEO Mistakes Settings

So how many SEO mistakes are your making? Do any of these sound familiar? I found a great WordPess SEO plugin to correct all my SEO mistakes as I build each post. You can find a video explaining the details here.


I would really like to hear your comments so tell me what you did or didn’t like below. Thanks for stopping by, oh and do me a favor. If you enjoyed this post about SEO Mistakes, please share it with your friends.

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Richard Petrillo

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{ 70 comments… add one }
  • Richard Petrillo 05/19/2012,

    Hey Jason,
    You’re Welcome!
    Thanks for the kind words. I am glad to have connected with you on Twitter! Let me know if I can help out with anything else.

    Richard Petrillo recently posted..LeadSkimmer – A Secret Weapon To Generating Quality MLM Leads?My Profile

  • Jason Johnson 05/08/2012,

    Richard great post. I am really appreciative and grateful to have connected with you on twitter and sharing your wonderful website with me. Your knowledge you have shared here is great and since I am new to blogging has opened my eyes to new things that I was not aware of before. I will apply this knowledge to my blog page. Thank You so much

    Enjoy today and expect and abundance 🙂
    Jason Johnson

  • Richard Petrillo 04/23/2012,

    My pleasure Richard,

    My best advice is to keep offering quality content that people are searching for. Spend time on your Keyword research and use long tail and LSI keywords. I just finished an article you might want to read about Social Votes and Social Signals and how they will help rank your pages.

    Thanks again and I look forward to speaking with you.

  • richard 04/23/2012,

    Thanks Richard, still looking for that aha moment where I can start making money helping other people with my primary activities. Still trying to grasp the full advantages of the back end of my blog seo pressor and all the other plugins as well as proper content to attract readership. Got about 60%understanding with link and forward issue.

  • Richard Petrillo 04/20/2012,

    Hey Casandra,
    You’re very welcome! I appreciate you taking the time to comment.

  • Richard Petrillo 04/20/2012,



  • Richard Petrillo 04/13/2012,

    Hello Anne,

    Thanks so much for visiting and your comment. It really gets fun when you nail a keyword and start driving traffic to your site because of it. Remember to use Long Tail keywords and LSI keywords for best results.

    See: http://workwithrichardp.com/zero-to-first-page-on-google-in-12-hours-or-less/
    Thanks again,

  • Richard Petrillo 04/13/2012,

    Hello Anne,
    Thanks so much for your comment and FB request. I look forward to following you there as well.

    Keyword research can be fun, especially when you nail one and it starts bringing traffic to you site. Remember, long tail keywords are best. I think I have another article on the site which explains.

    Have a great weekend!

  • Cassandra 04/13/2012,


    Thank you for this blog post! I’m still a “newbie” in the blogging world, but very passionate about it. I actually learned a few things I need to improve on with my blog thanks to this post of yours. I’m looking forward to reading more posts by you & learning more!

  • Richard Petrillo 04/01/2012,

    Thanks Andrew,

    I appreciate you taking the time to comment!


  • Meta data is ALWAYS a good idea. Although descriptive information about your site and article doesn’t directly impact your rankings, your narratives are certain to be shared when a detailed summary is included.

    Very nice article Richard.

  • Mandeep Rawat 03/23/2012,

    Great work Richard!!

  • Greg Holbert 02/08/2012,

    Thanks for these simple tips that can jump-start your SEO campaign! Everyone should read this and seeing the results of these easy-to-follow tips can be the spark that lights the SEO specialist fire in all of us! Keep up the great posts!

  • Richard Petrillo 01/10/2012,

    Hey Keisha,

    Hopefully we never stop learning! 🙂



  • Richard Petrillo 01/10/2012,

    Thanks Michael!

    I appreciate the compliment!


  • Keisha 01/10/2012,

    I love this post! I am still learning because there are so many things to pay attention to and look out for!
    I look forward to reading more from you soon!*)

  • Stormnet Media 12/11/2011,

    Hi Richard,

    So many entrepreneurs, online media types and experts are mystified and oblivious to what works and does not work.

    Your blog demystifies the complexities of our online world in a funny and informative fashion everyone can appreciate.

    Keep up the great work and amazing attitude!

    Michael Dixon, Stormnet Media

  • Richard Petrillo 10/27/2011,

    Thanks Diane,

    It’s great meeting you as well. I will look for you in Twitterville!

    Richard Petrillo recently posted..Best Home Based MLM Business Idea For 2012!My Profile

  • Diane Aksten 10/25/2011,

    Richard: Found you on Twitter and appreciate the great info; I’m not an expert at all with SEO so I’m looking forward to learning from you.

    Great to meet you!!
    Diane Aksten recently posted..Due Diligence a Must When Shopping for a Cash Gifting ProgramMy Profile

  • Richard Petrillo 10/03/2011,

    You’re welcome Al!
    Let me know how things turn out!

    Richard Petrillo recently posted..Using The Power Of Positive Thinking In Your MLM BusinessMy Profile

  • Al Spaulding 10/02/2011,

    Thanks alot Richard. Found your blog by chance on google and I’m glad I did. Great tips. got some tweaking to do this evening on my blog. Cheers!

    Al Spaulding recently posted..9 “Real World” Ways Small Businesses Can Use Social Media To Their Benefit – Part.1My Profile

  • Richard Petrillo 08/16/2011,

    Thanks Michaell,
    Appreciate you being here and glad you found some value!


  • MIchaell Kairenius 08/16/2011,

    Great post Richard,

    I got some valuable reminders.

    Thank you for sharing.


  • Richard Petrillo 07/10/2011,

    Thanks Kathy,
    Let me know how things turn out!
    Appreciate you stopping by!


  • Kathy Rodriguez 07/05/2011,

    Love the advice… I can not wait to put it to use… Thank you for your leadership 🙂

  • Richard Petrillo 05/27/2011,

    Hey Joe,

    I agree, it made a huge difference for me! And the key is to rename the image before you upload it.
    Thanks my friend!

  • Joe Shaw 05/26/2011,

    Excellent Post Richard! My favorite SEO tip is to rename pictures using my keyword phrase before I upload to my blog.

    I’ve been doing that for a while and it makes a difference.
    Joe Shaw recently posted..What is Google 1My Profile

  • Richard Petrillo 05/17/2011,

    Thanks Gregor!
    Great connecting with you as well!


  • Gregor Collins 05/16/2011,

    Thx Richard – great, overlooked and useful points. Glad we connected!

  • Richard Petrillo 05/11/2011,

    Thanks Janet!
    I am glad this helps.
    Following these 5 steps will make a significant difference in your SEO and page rankings.

  • Janette Fuller 05/11/2011,

    Very informative post ~ I am just a beginner so I really need to work on my Title key words and descriptions.
    I appreciate the information presented in an understandable manner.
    Janette Fuller recently posted..Encourage Your FriendsMy Profile

  • Richard Petrillo 04/18/2011,

    Thanks Ashley,
    It was something I didn’t do in the beginning and has made a significant difference now that I am.


  • Ashley Porter 04/18/2011,

    Like your post Richard…especially the alt tags on images (which I previously left out but now I make sure to do)

    Ashley Porter recently posted..SEO Tip 1- Know Your Target MarketMy Profile

  • Richard Petrillo 04/12/2011,


    Thanks Ajay, I couldn’t agree more!


  • Richard Petrillo 04/12/2011,

    Hey Adam,
    It will make a huge difference in your SEO and rankings! Adding a no follow tag to your outbound links will help also.

    Thanks for your comment!

  • Richard Petrillo 04/12/2011,

    Hi Jill,
    Yes, sometimes less is more!


  • Jill Courville 04/07/2011,

    What a great post. I agree with too many keywords!

  • Adam 04/04/2011,

    Thanks for the tips. I don’t really optimize my images and that is something I have to work on I guess.
    Adam recently posted..The Warwick Rescue Robot ProjectMy Profile

  • Ajay Prasad 04/03/2011,

    Okay found out why I am losing my hair so fast. Just read your post in time.We have found alt tags to be the most underestimated SEO tactic.
    Ajay Prasad recently posted..SMM Uhmm AdviceMy Profile

  • Richard Petrillo 03/21/2011,

    Hey Andrew,
    Thanks man for stopping by an commenting!


  • Andrew 03/21/2011,

    Richard, this is a great post. There is a lot of misinformation about SEO out there and a post like this is really helpful for newbies as well as seasoned digital communicators.

    Thanks for sharing!


  • Richard Petrillo 12/28/2010,

    Thanks Jennifer,
    LOL! Let’s hope you don’t go bald…

    Hey if you are looking for a easy way to check your SEO you might be interested in this plugin. I wrote an article and did a video about it.
    Thanks again!

  • Jennifer Fisher 12/28/2010,

    WOW – I could go bald just reading all this – LOL – Excellent article, Richard. It appears that I need to do a little bit more work on my SEO.
    Jennifer Fisher recently posted..Starting Your Network Marketing BusinessMy Profile

  • Richard Petrillo 10/27/2010,

    Hey Nat,
    Thanks! You’re so right, being consistent and just doing these 5 simple steps has really made a difference in my traffic.
    Thanks for adding your expert advice.

  • Nat 10/27/2010,

    Hey Richard

    Fabulous info! I am so not the biggest fan of HAVING to do SEO but clearly I know just how important it is. I think that once you have the basics down pat and you are consistent and create a small strategy that you can work with all the time that makes it so much easier than trying to do things in retrospect or bits and pieces as you go along.
    These are 5 easy to do and extremely important tips for everyone to be making sure they are doing!
    nice work 🙂
    Nat recently posted..Pimp Out Your Posts And Pages With This Awesome SEO PluginMy Profile

  • Richard Petrillo 10/27/2010,

    Thank you Erika,
    I feel the same about you, always enjoy and learn from your posts.


  • Richard Petrillo 10/27/2010,

    Thanks Phil, coming from you that’s a big compliment!
    The internet is a crazy place indeed.
    I’ve learned a lot about SEO from you and am grateful!


  • Erika Olson 10/27/2010,

    Hey Richard,

    As always, wonderful useful knowledge that everyone will want to know about (and need). You’re always giving out such informative info, and I’ll be back for more!


  • Phil Stone 10/27/2010,

    Hey Richard- This is a pro post. Glad to see you hitting the bull’s eye. Hair also falls out when you do all the right things and get on the first page of search engines and then nothing happens. The internet is a crazy place.
    Phil Stone recently posted..Using Trackbacks for Marketing and SEOMy Profile

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