Can you really have success with network marketing online?
Today it is much easier to succeed online with all the networking opportunities available as opposed to even three years ago. Network marketing companies these days have wised up and started building in some basic tools to help distributors get the word out. Social media plays another important role and has simplified marking online.
Network marketing, better known as Multi-level marketing (MLM) has been around for over 70 years. Long before the internet was born everything was done in person. Imagine trying to build a business with a land line telephone (mounted in one place), snail mail, doing only hotel or home meetings with very few marketing tools to share with your prospects.
That’s exactly how my current mentors built their 7 figure income, and you know what, that still works today.
The question is, how effective is only using offline methods going to work to build your business? In today’s fast paced world, it’s not! Most companies have positioned themselves globally which makes it nearly impossible to reach without going online to market.
Network Marketing Online – Getting Started
There are several ways to get started marketing online. The key is to pick one or two strategies you enjoy and master them. The second piece of advice I can offer is to invest in yourself and pay for some online training. Far too many people get started marketing on the internet and go about it the wrong way.
Using the internet begins with creating an online presence. It is known as developing your personal brand. I’ve said this before and I will say it until the day I die… Network Marketing Online is about offering solutions to people’s problems. If you’re ever going to attract people to you, then you must offer value first. Give people a reason to trust you, because they will never join your business or buy from you if they don’t have trust.
Branding yourself first will ensure that if God-Forbid the company you are marketing ever goes out of business or is shut down, you can still survive online because you didn’t put all your marketing eggs in one basket!
Four Basic Ways To Create An Online Presence and Attract People To You
- Video Marketing – YouTube
- Social Media Marketing
- Article Marketing
Of the 4 methods listed above, blogging is by far the most effective long term way to create an online presence and here’s why.
Properly setting up a blog creates a central hub for you to direct prospects to. It should not be used as a place to solely promote and spam your business or products. It should be used to “Brand” you as the expert in your niche. This takes us back to offering value first and solving problems.
If you have always wanted to start blogging but have no clue where to begin, a good friend of mine, Lisa Jahred and I have put together an ebook to get you started. You can download it for free by leaving me a comment below, I will be sure and send you over a link.
Keep in mind, blogging is not the quickest way to market using the internet. It will take time and a fair amount of work. I will caution you once again, invest in some training! It will make all the difference in your online network marketing success!
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