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Fail In Network Marketing

David Letterman’s “Top Ten Reasons” have become a household slogan worldwide over the years, and what better way to communicate why you will fail in network marketing if you allow yourself to become a victim!

Today I was privy to yet another one of  Mr. James Hsu’s trainings and it was a masterpiece!  He listed the top ten reasons people would fail in his primary business. As the call went on, I realized these top ten reasons apply to any Network Marketing business, not just his primary business, and I want to share with you how not to fail in Network Marketing.

#10. Why you will fail your First Year in Network Marketing!

You Don’t Have The Right Attitude For The Business! (also see #6)

Most people don’t have the positive long term attitude it takes to succeed in this business.  Just because they invested only $500 to $1000 dollars to get started, somehow they don’t value their business as much as if they had invested $500,000 dollars. They don’t take the business seriously nor do they BELIEVE they can do it.

Whether your attitude needs adjusting or not, Mr. Hsu suggests that everyone read “The Power of Positive Thinking” by Norman Vincent Peale. I agree!  I did a post on The Power Of Positive Thinking which you can read here.

#9. Why you will fail in Network Marketing!

You Will Pre-Judge Everyone!

The first lesson to learn in Network Marketing is… It’s not up to you to decide if your business opportunity is right for someone else. Those you think WILL do the business, WON’T, and those you think WON’T are usually the ones that DO and end up on your team.

It’s imperative to present your opportunity to everyone, especially to what I call your “Chicken List”.  They are the successful business people who own and operate businesses already. They didn’t get to where they are today by pre-judging others.

Remember, it’s all about timing, what may not be right for someone the first time you share your opportunity with, could very well change 6 months down the road. So keep a list of names and dates and be sure to follow up with those NO’s at a later date.

#8 Why you will fail in Network Marketing!

You Believe You Already Know How To Do The Business – Just because you have had success in something else.

You may be a successful business owner but just because you’ve had success in a traditional business, it doesn’t mean you will be successful in Network Marketing. This is a whole different beast and it needs to be approached differently. People who have spent most of their lives in sales present the biggest challenge. They need to retrained because “Sales” &  Network Marketing couldn’t be more opposite. (although they don’t think so)

Learn from and follow those who are successful in your business. Follow the person who makes the most money and do what they do. Success can only follow!

#7 Reason why you will fail in Network Marketing!

You Won’t Adjust Your Mindset and Make it A Priority!

Adjusting your mindset from the corporate world of 9 to 5, never having to take home your work, having the weekends off is completely different than owning your own business.  Now that you own a business, it’s no longer a  M-F – 9 to 5 J.O.B.  Even if you work your new business part-time, it needs to be on your mind full time…  24/7.  Are you self motivated?  Do you make goals and are you good with getting things done without having to be told what to do next?  What about time management? You have to adjust your mindset and realize there will be NO paycheck at the end of the week if you do not make your multi level marketing business a priority!

#6 Reason You Will Fail In Network Marketing!

You Won’t Stay Consistent – You’ll Treat This Business Like A Hobby!

Do a Little, Earn a Little – Do a Lot, Earn a Lot! You cannot treat Network Marketing like a hobby. This is a business and it must be treated as such. Staying consistent means working your business everyday, even if its only for an hour or two each day.

If you want to be successful you have to keep in mind that this is a long term process. Network Marketing is NOT a get rich quick business as many profess it to be.  So many people jump into a Network Marketing company because they are told it’s easy and they can be making big money fast.

For some, sure it can happen that way but it’s not the norm. It takes a consistent commitment of sharing your business with people on a daily basis, and not for just a month or two.  So many people dabble, treat their business like a hobby for a few months and don’t see the kind of results they expected, get discouraged and quit!

Which leads us straight into the #5 reason you will fail in Network Marketing!

#5 You Let the Emotional Roller-Coaster Take Over and Abandon Ship Too Easily!

Ah the Emotional Roller-Coaster! One day you’re flying high because you just brought in a new Rep or landed a new customer, and the next day it seems like you can’t give your product away.  People look at you like you’re from Mars because you are doing a Network Marketing business. Oh you mean a “Pyramid Scheme”, you hear again for the umpteenth time.

There are ups and downs in every business, in life, and in general. Things don’t always go the way we want them to. Imagine if Steve Jobs would have abandoned ship after hearing that the personal computer was a bad idea and that it would never end up in every household?  Where would we be today without our laptops, iPads and iPhones?

#4 Reason You Will Fail In Network Marketing!

You DO NOT and CANNOT Accept Rejection!

If you have a hard time with the word N.O. this may not be the business for you! Some people won’t even pick up the phone to share their business for the “FEAR OF REJECTION”  This is a numbers game, plain and simple. You will have to go through 20 or 30 NO’s to get a YES!

If you are thick skinned and don’t take NO personally you will do very well. Providing you have the right outlook and attitude along with the other 9 steps listed here.  If you can teach yourself and your team to make a game out of it, which I call the “GO FOR NO” game, your results will be far better.

Set a daily goal of NO’s to go for each and everyday.  Start off with a goal of 3 NO’s per day, this way you are at least presenting your opportunity to 3 people everyday. You can raise it to 5 or 10 NO’s later; heck I have one team member who’s goal is 20 NO’s a day.  I’ll bet you can imagine who has sponsored the most new Reps in our group!

#3 Reason You Will Fail In Network Marketing!

Toxic Dream Stealers Take Over!

You will let other peoples opinion become your reality by allowing their negativity to seep inside your brain!

I first heard the term Toxic Dream Stealers in Mr. Hsu’s training a few weeks back. We’ve all had people close to us throwing-up their negativity all over us at one time or another.

If you’ve been in Network Marketing for any length of time you know exactly what I am talking about. If you are new to the world of MLM then I can guarantee its right around the corner.  You know those people who will say that you will never make any money in your new business. It’s a scam, it’s illegal, or only the guy at the top will make any money.  You’re not a salesmen, what do you know about running a business… You name it. Nothing but NEGATIVITY comes out of their mouth!

Who are they to take away your dreams, hopes, and desires to become or achieve whatever you set out to do?  Your goals, dreams, and desires are yours, not theirs! Don’t let other peoples opinions and negativity effect your life’s dreams! Move on and as far away from them as possible. If they are happy living their life surrounded by negative thoughts and actions, they can go right ahead and wallow in it.

It’s my guess that, 95% of Toxic Dream Stealers are the ones working 9 to 5 in a J.O.B. that they not only despise, but bitch and complain about on a daily basis. Not exactly the teammate you are looking for anyway!

#2 Reason You Will Fail In Network Marketing!

You are a Toxic Dream Stealer Yourself! You don’t believe!

Either you let others cast a shadow of doubt on your dreams or you never had the faith in yourself to begin with. That tiny amount of doubt will allow you to talk yourself right out it! It goes right back to the #10 reason you will fail… You don’t have the right attitude and you aren’t a student of the power of positive thinking!

And the #1 Reason You Will Fail In Network Marketing is…

(drumroll please!)

You don’t have a strong enough “WHY”!  You don’t know the true reason for wanting to do the business.

A strong WHY is the means to the end. It’s what will get you up, moving, and motivated everyday to become successful. Your “WHY” gives you that burning desire to accomplish your mission.

For some people it’s as simple as making a little extra spending money each month to feed their hobby. Maybe you just want to make enough to take that lavish vacation every year, or to put your kids through college. Others want to be able to take care of their aging parents or to have enough to provide for their kids and grandkids so they can live a comfortable life.

I know a woman who is determined to help battered and abused women and children. She wants to provide a safe haven and shelters all over the country to get them back on their feet.  If you ask her what her “WHY” is, she becomes very emotional and will begin to cry as she explains it.  That’s a Strong “WHY”. It’s what pushes her everyday to do the things she needs to do in order to become successful in her Network Marketing Business!

If your “WHY” is strong enough, the “HOW TO” will be easy!  Think about that for a moment. If your desire to achieve something, or your “WHY” is BIG enough, the “HOW TO” get there will be easy!

Knowing your “WHY” and it being strong enough, will help you apply it to the other 9 reasons listed above. Therefore keeping you from becoming a victim of… The Top Ten Reasons You Will Fail In Network Marketing!

Mr. James Hsu has just release his latest book called “Mobilizing People” which can be purchased on Amazon by clicking here! It’s a great book and if you enjoyed this post, there is a lot more information in his book that will keep you on track so you will not fail in Network Marketing!

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{ 26 comments… add one }
  • Richard Petrillo 08/15/2014,

    Hello Di,
    Great to have connected with you twitter!
    I’m with you, it’s all about mindset, having a vision and a clear why.
    It takes work daily.

    Thanks for stopping by and leaving a comment.
    Enjoy the upcoming weekend!


  • Di 08/13/2014,

    Hi Richard,
    Thank you for following me on twitter, back at yu’

    So many true points you have highlighted in your post here. Attitude is paramount, out mind is our greatest top hey!

    For me, the largest point you reminded me of is to get my Vision, my WHY clearer and bigger than me. I know it takes time as we progress and I look at mine every day , almost anyway!!!!

    Thanks Richard and good to meet you
    Di recently posted..internet livingMy Profile

  • Richard Petrillo 06/13/2013,

    Hi Ruthida,

    Thank you!
    I also believe people need to be guided on how to be consistent with income producing activities. In our business, creating Relationships and Prospecting is really the only ways to generate income. As much as I love to blog and generate leads passively, talking with people and making new connections at least 50% of the time is the only thing that will put food on the table.

    Thanks again,

  • Ruthida Namubiru 06/12/2013,

    True Richard,

    You raised very good points, but I agree mostly with #1. Lack of a strong compelling WHY is the number one reason people fail in network marketing, otherwise they would do whatever it takes to succeed. No success comes easy or overnight. But knowing exactly why one wants what they want will push them even through the hardest of times.



  • Richard Petrillo 05/29/2013,

    Hello Sharon,
    You’re welcome, thank you for your comment and stopping by. I think at one time or another all of us can say we resemble these reasons. 🙂 I’m glad to hear you are clear on your “Why”. Most people don’t take the time to become clear on that, nor do they make time and write out their goals! You’re right, I did post this on LinkedIn a while back. I’m surprised how many comments I have received this time around. Its great to watch a discussion take off over there.
    Thank you again,
    I hope you have a great week!


  • Sharon 05/29/2013,

    Hi Richard! Thank you for this article. I saw myself in almost every reason. I’m new at this after working the traditional jobs…so my Why is pretty clear…and the rest of the article was very encouraging. You posted this some time ago…thanks for sending it around again!

  • Richard Petrillo 05/28/2013,

    Hi Aaron,
    I appreciate you adding to the conversation. Thanks for the compliment! You are doing everything right from the sound of it. I love the vision board and you have nailed it. “Continue” to work hard, stay dedicated and never give up!
    Have a great week!

  • Aaron Hauck 05/28/2013,

    I couldn’t agree more, they “why” in your business is by far the most important aspect of your business. If you don’t know why you are doing what you are doing, you aren’t going to be doing it for a very long amount of time.

    I have hundreds of pictures on a vision board full of pictures of my favorite vacation spots, things on my bucket list, and also things that represent success in my eyes. This helps me visualize exactly what the future will consist of if I continue to work hard and stay dedicated. Great article!


  • Richard Petrillo 11/17/2012,

    So true Matt,
    The ones that you think will do well, don’t, and the people you think won’t do well, do!
    I appreciate you stopping by and leaving a comment. Hope to see you back soon!

    Richard Petrillo recently posted..5 Biggest Obstacles to Overcome in Your Internet Marketing Business!My Profile

  • Matt Insardi 11/01/2012,

    Prejudging…. I’ve been shocked who comes in and not just who comes in but who is successful!!
    Matt Insardi recently posted..Uncut Anthony Morrison Reviews You Need To ReadMy Profile

  • Richard Petrillo 09/07/2012,

    I agree Candy, it’s an honor to be in the same business and Mr. Hsu has been a great mentor! Keep working on getting past those fears, unless we are pushing ourselves out of our comfort zone, we will continue to be held back.

    Thanks for your comment!
    Richard Petrillo recently posted..Affiliate Marketing Programs – Network Referral Systems Review!My Profile

  • Candy 08/28/2012,

    This is a great list. I have let a few of these get in my way the past year. I am working hard on consistency and getting past my fears. This is a great article. I am so proud to be in the same business as you Richard and Mr. Hsu.

  • Richard Petrillo 08/14/2012,

    Great point Steven,
    Traditional brick and mortar businesses aren’t profitable for 2 to 5 years! What makes people think they going to wake up the next day with a 6 figure income? Part of the problem is the way most MLM’s are presented, or sold…. I don’t blame the average newcomer because of the the hype they are presented with.
    Thanks for your comment!
    Richard Petrillo recently posted..Are You Still Shooting Blanks In Your Network Marketing Business?My Profile

  • Steven 08/14/2012,

    Very powerful article. ‘Why’ is indeed the top reason because many people simply try it out for a lark and then expect instant results. However, it’s like building any other business – it takes time.

  • Richard Petrillo 01/04/2012,

    Thanks Dele,

    #4 is a tough one for many people to get past! Glad to hear about your breakthrough! Keep at it and never give up!


  • Dele 12/21/2011,

    I identify more with #4 i.e. You DO NOT and CANNOT Accept Rejection!.

    Hitherto i felt bad anytime my correspondence was not replied to by my downlines and initially stopped corresponding with any new affiliate i recruited.

    Later on, i changed my attitude and started corresponding to all no matter the results i got. This resulted into a breakthrough as i soon discovered that my downlines gradually became more productive and i ultimately began to benefit from this. I also began to gain many more new affiliates.

    Thanks for the many other tips which i will also begin to apply.

  • Richard Petrillo 12/08/2011,

    Thank you Lisha,
    I would have to agree with you!

    I also think #9 has a lot to do with it. The ones you think will, won’t, and the ones you think won’t, usually do…


  • Lisha 12/08/2011,

    Best article I’ve read in a long time 🙂 Good one! I like #6 and #2 the most because this is where I think most people would fail…


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